01 Apr Hyundai Motor America Reports March 2026 and Q1 Sales
(Oilandgaspress) –Hyundai Motor America reported total March sales of 84,087 units, a 3 percent decrease compared with March 2025, reflecting a challenging year-over-year comparison following an unusually strong industry pull ahead last year. Hyundai delivered historic results across its electrified portfolio to reinforce its balanced portfolio strategy and consumer appeal.
Electrified Vehicle Performance is its best March ever for hybrid electric vehicle sales, led by Sonata HEV (+150%), Elantra HEV (+92%) and Santa Fe HEV (+31%). Electric vehicle performance was led by IONIQ 5, which achieved its best-ever March total sales, rising 13 percent year-over-year. Together, these results underscore Hyundai’s ability to generate momentum across multiple electrified segments while supporting long-term adoption.
Q1 Highlights
Hyundai closed Q1 with total sales of 205,388 units, a 1 percent increase year-over-year and the strongest first quarter for total sales in company history. Q1 performance was driven by outstanding results across Hyundai’s portfolio, with strong total sales gains from Santa Fe HEV (+47%), Elantra HEV (+141%), Sonata HEV (+107%), IONIQ 5 (+14%) and Tucson (+4%). Taken together, Q1 performance demonstrates Hyundai’s ability to convert monthly demand into consistent, broad based growth across key nameplates and powertrains.
Model Total Sales
| Vehicles | Mar-26 | Mar-25 | % Chg | 2026 YTD | 2025 YTD | % Chg |
| Elantra | 13,883 | 14,461 | -4% | 33,063 | 33,490 | -1% |
| Ioniq 5 | 4,425 | 3,919 | +13% | 9,790 | 8,611 | +14% |
| Ioniq 6 | 256 | 1,435 | -82% | 829 | 3,318 | -75% |
| Ioniq 9 | 905 | 0 | – | 1,990 | 0 | – |
| Kona | 6,424 | 7,024 | -9% | 17,391 | 17,018 | +2% |
| Palisade | 9,075 | 11,742 | -23% | 27,704 | 26,235 | +6% |
| Santa Cruz | 1,815 | 2,924 | -38% | 4,544 | 6,648 | -32% |
| Santa Fe | 12,988 | 13,543 | -4% | 33,343 | 31,401 | +6% |
| Sonata | 7,498 | 5,706 | +31% | 14,547 | 15,797 | -8% |
| Tucson | 23,721 | 23,631 | +0% | 55,426 | 54,973 | +1% |
| Venue | 3,097 | 2,634 | +18% | 6,761 | 6,063 | +12% |
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