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Hyundai launches Evolve+ EV Subscription Program

Hyundai Motor America in partnership with Hyundai Capital America announced its new Evolve+ electric vehicle subscription service at the 2023 Chicago Auto Show. This new service provides flexibility and affordability to the consumer who wants to drive Hyundai’s newest electric vehicles without committing to a purchase or longer-term lease. Evolve+ is a month-to-month subscription service that covers 1,000 miles, insurance, maintenance, registration, and road-side assistance at a starting price of $699 per month for a Kona Electric and $899 per month for an IONIQ 5.[i] The subscriber can cancel at any time during each subscription period and there is no long-term commitment required. Other subscription services require customers to lock into a 3- to 5-month minimum term. Evolve+ is currently available at select dealerships in six states with plans to add more by the year’s end. Consumers can find available dealers within the app.

Hyundai Evolve+ offers consumers a unique digital buying experience, allowing them to select their vehicle and payment terms through a custom app. Then the customer can simply go to the dealership to pick the vehicle up. It is a no haggling, stress-free delivery experience.

Hyundai Motor America has built Evolve+ in partnership with its dealers. That’s an important distinction, as it gives Evolve+ customers the benefit of working with a respected local business that’s responsible for the vehicle’s initial condition and maintenance.


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