Lamborghini Huracán Sterrato All-Terrain Ad Personam special series

London, 19 April 2024, (Oilandgaspress): –Automobili Lamborghini presents a limited edition ‘All Terrain’ Ad Personam special series of the Huracán Sterrato at Italy’s prestigious Milan Design Week. The 12 cars, with exclusive liveries developed by Lamborghini’s Ad Personam studio in conjunction with its Centro Stile, are inspired by four different terrains to which the Huracán Sterrato especially lends its talents: snow, sand, off-beat tracks, and the earthiness of arid deserts.

Presented by Stephan Winkelmann, Chairman and CEO of Automobili Lamborghini, the All-Terrain versions made their world premiere to over 200 guests at Segheria of Tanja Solci, Milan – the chosen frame venue known as Object d’Art for her restauration vision – with a specially-created setting in which to present the provocative and particular personalities of the special series. Inspired by the disruptive tendencies of nature, each car is seen against a backdrop of the specific environment by which its livery is influenced such as rocks, desert and forests.

Each of the four Sterrato versions features a matt camouflage paint scheme created by Lamborghini’s Ad Personam studio: reflecting the natural environments in which the Sterrato excels, the All-Terrain editions adopt the colors of the landscapes from which they take their inspiration. NEVE (snow) takes the sophisticated ice-cool hues of the tundra; SABBIA (sand) features the neutral tones of warm desert and green cacti, evocative of dunes and oases. The BOSCO (green track) evokes the trees, mosses and leaves of forest paths, while the TERRA (gravel) recalls the warm ground and sands of moorland environments and arid landscapes under powerful sunsets. The unique exteriors are finished with roof and upper bonnet cover in matt black, together with roof rails and cross bars. The lower part of the car is also painted matt black with a lower band in an accent color dedicated to each of the four versions, set off by Morus 19” matt black forged rims, complementary caliper colors and additional lights. Complementary internal Ad Personam specifications feature dark chrome and carbon twill with Alcantara, lasered Sterrato dedicated graphics and an Ad Personam plate denoting the special edition while recalling the external livery.


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