Lamborghini’s “Chasing the Future” to commemorate 60th anniversary
Lamborghini and Japan’s most disruptive contemporary artist IKEUCHI have come together in an avant-garde artistic collaboration.
Inspired by the 60th anniversary motto “The future began in 1963”, this joint project was named “Chasing the Future” and it encompasses the “Time Gazer” and the “Huracán STO[1] Time Chaser_111100”.
Automobili Lamborghini, together with its strong network of 180 dealers in 53 different countries, have decided to organize a cross-sectional projects for which different markets will cooperate with internationally renowned artists to celebrate its 60th anniversary. The company has created the artistic platform to explore, in all forms, Lamborghini’s core values that have always distinguished it in the past, present and as a future reference also. This first Japanese collaboration will be presented In Tokyo together with IKEUCHI.
Since emerging on the art scene in the early 2010s, IKEUCHI’s unparalleled talent quickly attracted worldwide attention and led to collaborations with globally renowned brands and influential artists.
Inspired by cyberpunk and robot anime, he combines plastic models with industrial product parts to create a vision of the future complete with conventional functionality.
These projects maximally explore the common themes shared by Lamborghini and IKEUCHI, namely the concepts of “time” and “timelessness”: the Time Gazer has been built using original Lamborghini parts and it represents a large-scale art piece meant to encapsulate IKEUCHI’s vision of past, present and future through the lens of Lamborghini’s evolution.
The Lamborghini Huracán STO Time Chaser_111100 on the other hand, is an “Opera Unica”, a one-of-a-kind limited edition that brilliantly expresses IKEUCHI’s theme of cybernetics and Lamborghini’s historic 60 years encompassing the shared values of always being at the forefront of the times and breaking the rules of the past through creative and authentic expression. The influence of Lamborghini’s heritage on this Opera Unica is remarked by the clear references to the launch colors of the previous anniversary models and by using 111100, the binary code for the number 60, in the naming itself.
Taking inspiration from the rich legacy of Lamborghini, for these creations IKEUCHI utilized original parts from previous anniversary models such as Lamborghini Countach 25th Anniversary, Lamborghini Diablo SE30, Lamborghini Murciélago 40th Anniversary, and Lamborghini Aventador LP-720-4 50th Anniversary. Combining these parts and other elements, IKEUCHI interpreted the Huracan STO in his signature futuristic cyber-industrial style.
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