Mercedes-Benz E-Class: sales launch of Saloon and Estate
London, 05 September, 2023, (Oilandgaspress) – Saloon and estate, rear-wheel drive and all-wheel drive versions, petrol, diesel and plug-in hybrid models: E-Class customers will be able to choose from a broad range right from the market launch. A total of nine models are available at the launch, with more to follow soon. Orders can be placed at prices from 61,999 euros for the E 200 Saloon or 64,498 euros for the E 200 Estate with the same engine (WLTP: combined fuel consumption: 7.6-6.7 l/100 km, combined CO₂ emissions: 173-152 g/km)2. The saloon and estate will arrive at European dealers starting in autumn 2023.
New offer strategy with expanded standard equipment[3]
The standard equipment of the new E-Class has been significantly upgraded. In addition to the metallic paintwork and the flush-fitted doors, this also includes KEYLESS-GO and Active Distance Assist DISTRONIC. Also part of the standard specification is Blind Spot Assist and the AVANTGARDE equipment line for the interior and exterior. The AVANTGARDE exterior combines design features such as light-alloy wheels (design and size depending on engine), chrome highlights and the radiator grille with fine Mercedes-Benz pattern. Typical of the AVANTGARDE interior (standard) is the mix of digital and analogue luxury. Large displays and the multifunction steering wheel in nappa leather characterise the modern operating and display concept. This contrasts with classic interior trim in open-pore ash wood.
Like the customers of other model series, E-Class buyers also benefit from the new packaging logic. This bundles frequently requested equipment into packages that build on each other. The comprehensive AVANTGARDE Advanced Package[4] is part of the standard equipment and complements the E-Class with some helpful extras. It includes, among other features, LED headlamps with Adaptive Highbeam Assist, as well as 12.3- and 14.4-inch driver and central displays. Also on board is seat heating for the two front seats and a rear bench backrest that folds down at the touch of a button and thus creates a bigger load compartment. Smartphones can be comprehensively integrated into the MBUX system and charged wirelessly while driving. The pre-installation for MBUX Entertainment Plus enables drivers to access numerous apps from the Mercedes me Store[5] via MBUX. Thanks to the optional selfie and video camera, drivers can participate in video conferences using their own image. Furthermore, the equipment includes a free data package from a third-party provider for one year. Depending on the market, there is a communication module with 5G transmission technology. The mobile phone standard 5G makes much faster data rates possible than LTE/UMTS. Active Parking Assist with PARKTRONIC and the reversing camera help when parking.
The optional AVANTGARDE Advanced Plus Package adds further highlights to the equipment: MBUX also supports augmented reality for navigation when finding destinations. Navigation and traffic information are integrated into live images on the central display. The 360° camera with bird’s-eye, all-around view provides further assistance for the driver when parking. DIGITAL LIGHT constantly adjusts the illumination of the roadway to the lighting conditions, the traffic situation, the course of the road, and the weather.
The EXCLUSIVE equipment line with an upright Mercedes star on the bonnet gives the E-Class a classic appearance. This also includes the radiator grille with three horizontal twin louvres. Additional trim elements in chrome create contrasts. Fine trim elements and open-pore wood with aluminium trim create a luxurious ambience in the EXCLUSIVE interior. This character is underlined by the EXCLUSIVE Premium Package with its many high-quality optional extras. In addition to numerous driving assistance systems, the Active Ambient Lighting also visualises the music being played. The Burmester® 4D surround sound system elevates the audio experience in the E-Class to a new level. Thanks to noise-insulating acoustic glazing, passengers then enjoy a 360-degree sound experience largely undisturbed by noise from the outside world. Further components of the Premium Package in Germany are DIGITAL LIGHT with Adaptive Highbeam Assist Plus and the KEYLESS‑GO Convenience Package with pre-installation for the Digital Vehicle Key[6]. This makes it easy to start and lock the E-Class by the driver carrying[7] a compatible device. Key sharing is also possible: Family members or friends can be invited via a digital channel to use the E-Class.
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