Toyota’s European sales up in the first half of 2023

London, 13 July, 2023, (Oilandgaspress)-Toyota Motor Europe’s (1) (TME) first half year sales volume of 573,976 marked growth of +2% year-on-year achieving a market share of 6.6%. Over 71% of TME’s European vehicles sales were electrified, rising to 77% in West Europe. Toyota brand retained its second place as best-selling passenger car brand in the European market and Lexus sales recovered strongly showing +43% volume growth year-on-year.

Toyota sold 539,956 vehicles in the first half of 2023, level with the same period last year. The brand’s top sellers were Yaris Cross, the top seller in the B-SUV segment, Corolla range, Yaris, C-HR and RAV4 accounting for 82% of total volume. Toyota’s overall electrified mix expanded by +4% year-on-year with 380,384 vehicles sold, representing a 71% share of the brand’s total sales.

Lexus sold 34,020 vehicles in the first six months, an increase of +43% year-on-year. Its overall electrified mix increased to 86% of total brand sales, up +6.0% points . The brand’s SUV line-up of RX, NX, UX, GX and LX  represented 85% of total sales. Lexus sales have recovered strongly in Europe in 2023, due to improving supply conditions and new product introductions. Key models include NX, up +59% and new generation RX with increased sales of +42%. RX is available in three different electrified powertrains, the RX 350h hybrid, RX 450h+ plug-in hybrid and the first ever RX 500h turbo hybrid. Customer deliveries have now started for another major introduction, the new RZ 450e, Lexus’ first battery electric vehicle on a dedicated platform.

TME highlights January- June 2023:

·       Total sales: 573,976 (+2.0% year-on-year)

·       Market share: 6.6% (-1.0% points year-on-year)

·       Total electrified sales: 409,506 (+6.0% year-on-year)

·       Total electrified mix: West Europe: 77% – East Europe*: 48% – TTL: 71%

Toyota highlights January- June 2023:

·       Toyota sales: 539,956 (+0.1% year-on-year)

·       Top sellers: Yaris Cross (104,564); Corolla range (104,475); Yaris (87,850); C-HR (64,657); Aygo X (41,448); RAV4 (38,731)

·       Top electrified: Yaris Cross Hybrid (100,174); Toyota C-HR Hybrid (64,370); Yaris Hybrid (72,965); Corolla Hybrid (85,779); RAV4 Hybrid/Plug-in Hybrid (35,354)

·       Total electrified sales: 380,384 (+4% year-on-year)

·       Electrified mix: West Europe: 75%, East Europe*: 50% – TTL: 70%

Lexus highlights January- June 2023:

·       Total Lexus sales: 34,020 (+43% year-on-year)

·       Top sellers: NX (11,869); UX (8,334); RX (7,137)

·       Top electrified: NX Hybrid/Plug-in Hybrid (11,416); UX Hybrid/EV (8,035); RX Hybrid (5,193)

·       Total electrified sales: 29,122 (+52% year-on-year)

·       Electrified mix: West Europe: 99%, East Europe*:30% – TTL: 86%


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