16 Jan 279,449 Porsche sports cars delivered to customers in 2025
(Oilandgaspress) Porsche AG, Stuttgart, delivered a total of 279,449 cars to customers around the world in 2025. The figure was 310,718 for the previous year, representing a decline of 10 per cent. Porsche’s top priority remains a value-oriented derivative mix.
With 84,328 deliveries, the Macan was the best-selling model line. North America remains the largest sales region with 86,229 deliveries – a figure that is in line with the previous year.
Porsche repositioned itself in 2025 and made forward-looking strategic product decisions. The delivery mix in 2025 underscores that the sports car manufacturer is consistently responding to global customer preferences by expanding its drivetrain strategy to offer combustion-engined, plug-in hybrid, and fully electric cars. In 2025, 34.4 per cent of Porsche cars delivered worldwide were electrified (+7.4 percentage points), with 22.2 per cent being fully electric and 12.1 per cent being plug-in hybrids.
This puts the global share of fully electric vehicles at the upper end of the target range of 20 to 22 per cent for 2025. In Europe, for the first time, more electrified cars were delivered than pure combustion-engined models (57.9 per cent electrification share), with every third car being fully electric. Among the Panamera and Cayenne models, plug-in hybrid derivatives dominate the European delivery figures. At the same time, the combustion-engined and T-Hybrid 911 set a new benchmark with 51,583 deliveries worldwide.
With 86,229 deliveries, North America remains the largest sales region, as it was the year prior. After record deliveries in 2024, the Overseas and Emerging Markets also largely maintained its previous-year levels, with 54,974 cars delivered (-1 per cent). In Europe (excluding Germany), Porsche delivered 66,340 cars by the end of the year, down 13 per cent year-on-year. In the German home market, 29,968 customers took delivery of new cars – a decline of 16 per cent.
In China, 41,938 cars were delivered to customers (-26 per cent). Key reasons for the decline remain challenging market conditions, especially in the luxury segment, as well as intense competition in the Chinese market, particularly for fully electric models. Porsche continues to focus on value-oriented sales.
The 911 sports car icon recorded 51,583 deliveries by year-end (+1 per cent), setting another delivery record. The 718 Boxster and 718 Cayman totaled 18,612 deliveries, down 21 per cent from the previous year due to the model line’s phase-out. Production ended in October 2025.
The Taycan accounted for 16,339 deliveries (-22 per cent), mainly due to the slowdown in the adoption of electromobility.
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