Dacia reaches record market share of 7.6% in European retail market
London, 28 September, 2023, (Oilandgaspress) – Dacia range comprises an electric city car, the all-electric Dacia Spring (since 2020), a compact hatchback, the Dacia Sandero, and its more adventurous version, the Sandero Stepway (since 2008), the Dacia Duster SUV (since 2010), and a seven-seater family car, the Dacia Jogger (since late 2021).
The saloon hatchback Logan continues to be sold in Eastern Europe.
This range of best-selling models enabled Dacia to reach the symbolic milestone of 8 million vehicles sold in 2023. Broken down by model, this represents 2.78 million Sanderos, 2.26 million Dusters, 1.97 million Logans, 630,000 Dokkers, 346,000 Lodgys, 93,000 Springs, 80,000 Joggers.
Dacia now operates three factories.
The brand’s first factory was based in Mioveni, Romania, which opened in 1968. It comprises a bodywork/assembly and understructure unit, a mechanicals unit as well as a foundry and a logistics platform. It produces a number of models, including the Logan, Sandero, Sandero Stepway, Duster and Jogger.
The factory in Casablanca, Morocco has been fully owned by the Renault Group since March 2019. Set up in 1959, it operates a bodywork/assembly unit and produces the Logan, Sandero and Sandero Stepway.
The Dacia factory in Tangiers, Morocco, came online in 2012. It operates a bodywork/assembly unit, a logistics platform, as well as an understructure and sub-assembly unit. This cutting-edge facility is both carbon neutral and has implemented zero liquid discharge. It produces the Logan, Sandero, Sandero Stepway and Lodgy.
The Renault Group acquired the Romanian manufacturer in 1999. In 2003, blue was added to the logo, which remained shaped like a shield. Featured on the front grille of the Dacia Logan, it was the brand’s first logo that became recognisable outside Romania and throughout Europe.
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