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Hyundai CRADLE and itselectric Partner to Deploy Curbside Chargers for EV’s in NY City

itselectric, a Brooklyn-based electric vehicle curbside charging company, today announced a strategic partnership with Hyundai CRADLE and New York City Economic Development Corporation to demonstrate curbside EV charging specifically built for cities. The EV chargers will be the first compact, durable, and user-friendly charge post featuring a fully detachable charging cord in North America – making it suitable and ideal for urban city use.

itselectric is the only charging network that offers revenue sharing for residential property owners. This model enables property owners to be part of the EV transition through positive incentives that will help make this solution easier to adopt in markets around the country. The pilot program will be itselectric’s largest public demonstration of its charging network, which is designed to help cities meet their carbon reduction targets and reduce capital expenditure by completely avoiding the infrastructure upgrades normally needed to support on-street charging. This technology brings EV charging to new urban neighborhoods, which enables more people to make the switch to electric vehicles and aligns with Hyundai’s objective of democratizing electric vehicle technology.

The pilot is a result of itselectric being named as a finalist in Hyundai CRADLE’s EV Open Innovation Challenge. Finalists were selected based on their potential to expand market access to electric vehicles and improve customer charging experiences using innovative technology and business models as evaluated by Hyundai CRADLE with support from Hyundai Motor North America.


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